Brand Specialist

Pronel Personnel
Durban, South Africa
Senior
5 to 10 years
Market Related
Full Time
**Skills**:
MarketingBrand MarketingBrand Management
**Industries**:
Medical
**Description**:
Reputable company based in Durban is seeking a Brand Specialist to build and maintain the corporate and product brands and to assist the Marketing Manager in all activities related to the brand to maximise sales.
Minimum Requirements:
- B Sc. (Pharm) / B Pharm or equivalent
- Minimum of 5 years work experience
- Post graduate qualification in marketing or communications (preferable)
- Preferably at least 2 years’ experience in a sales, product management, branding or advertising role, experience in digital marketing.
Key Performance Area’s:
- Develop marketing materials that adhere to all regulatory requirements whilst ensuring they are of maximum benefit to the sales team
- Translate corporate brand and product brand objectives into brand strategies
- New Product Evaluation, competitor and market intelligence
- Training of Sales Team
- Website re-design and content maintenance
- Internal corporate branding
- Social Media Liaison