Digital Account Manager

Compose, sell and manager online media campaigns to media agencies and clients with the aim of achieving marketing objectives, with an acute focus on maximizing online Adspend across the Mediamark portfolio of websites from both a direct and programmatic perspective.
To develop new and existing relationships with digital media agencies to generate new and increased online media spend from these media agencies.
DUTIES &
RESPONSIBILITIES:
**Building profitable stakeholder (agency /client / Brand) relationships &
growing new revenue**
- Achieve and exceed allocated overall digital sales revenue budgets
- Achieve and exceed allocated digital sales revenue budgets per digital publisher in Mediamark Digital Portfolio
- Key focus on both Programmatic and Direct/ Customized sales ensuring all revenue channels are covered and technical knowledge is up to date on both forms of buying
- Being an active and highly effective networker, having and developing strong relationships with agency and client contacts within the top South African media agencies and advertisers
- Retain and grow revenue on a designated portfolio of Digital clients and agencies.
- Actively seek out and cultivate new business opportunities.
- Actively develop and deepen industry relationships.
- Initiate, develop, and present relevant opportunities to the relevant Clients and agencies utilizing data and insight in proposals and presentations wherever possible to support the sales challenge
- Actively engage all available datapoints/touchpoints/information platforms to ensure solutions and market conversations remain relevant and impactful.
- Efficient management of all sales processes and systems.
- Experience and good understanding of digital platforms
- Promote Mediamark' s multi-channel portfolio to clients - being an authority on their brands’ positioning, and objectives.
- Promote Mediamark and Digital Platforms to clients - being seen as an authority on their brands’ positioning, and objectives
- Use data and insight in proposals and presentations to support the sales solution.
- Monitor campaigns executed to ensure all deliverables are met working with Ad Operations to guarantee the best possible campaign outcome thus underpinning the opportunity for return business
KNOWLEDGE &
EXPERIENCE:
- Proven track record at a leading South African media owner in digital media sales (online/mobile) with consistent achievement of revenue targets
- At least 3 years of agency / client facing digital media sales experience
- Experience and high working knowledge of Programmatic and Direct Digital sales experience of presenting to large and small audiences of various levels within a business
- Experience in and ability to interpret research analysis:
Narrative;
Google Analytics;
Ad Software platforms (DFP) and to use this to support the sales challenge
SKILLS &
ABILITIES:
- Strong media sales skills - traditional and digital
- Excellent communication skills
- Strong interpersonal skills
- Excellent commercial acumen
- Excellent presentation skills
- High attention to detail
- relationship builder
- Excellent negotiator
- A creative problem solver
- Strategic planning skills
- Ability to hunt for new business and maintain existing business.
- Time management and prioritization skills
- Excellent capabilities in PowerPoint, Excel, and Word, with an understanding of Power BI and other relevant sales enabling tools.
EDUCATION AND TRAINING:
- Qualification in Sales / Communication / Media / Marketing
- Tertiary education preferably Degree
- An established Agency and Client Network within the Digital Domain and beyond